Empowering Our Community

The Dallas Tourism Public Improvement District is designed to significantly increase the funding available to market and provide incentives to enhance Dallas’ performance as a convention and tourism destination.


Dallas Tourism Matters

By collecting and directing revenues from travelers, the Dallas TPID has demonstrated the value of private businesses coming together to work for public good.


The Dallas Economy

Since 2013, the Dallas TPID had committed more than $19.4 million to events that have happened in the City of Dallas, which generated $285 million in hotel revenue, for a total economic impact for the City of Dallas of $1.8 billion.

The Hotels

With the Dallas TPID’s ability to partner with local Dallas hotels and offer incentives, we were able to grow future room nights to 2.2 million at the end of 2019.

The Cultural Arts

By the end of 2022, DTPID will have awarded and paid more than $10 million directly to Dallas arts and cultural organizations since the program launched ten years ago. In the ten years since its inception in 2012, the DTPID event fund has supported more than 575 arts and cultural initiatives, enriching the lives of both visitors and residents alike.


A Jump-start for Big Dallas Events 

From the city’s most popular attractions to its favorite local venues, the Dallas TPID helps find something special for all visitors.


Let Our Partners Speak For Us